NAICS 541830 Media Buying Agencies

NAICS Code: 541830

Code Title: Media Buying Agencies

Code Sector: 54 - Professional, Scientific, and Technical Services

NAICS 541830 Media Buying Agencies Description

This industry comprises establishments primarily engaged in purchasing advertising time or space from media outlets and reselling it to advertising agencies or individual companies directly.


Cross References

Establishments primarily engaged in--
  • Selling time and space to advertisers for media owners as independent representatives--are classified in Industry 541840, Media Representatives;
  • Creating advertising campaigns and placing such advertising in media--are classified in Industry 541810, Advertising Agencies.

Alternate Titles

  • Media buying agencies
  • Media buying services

NAICS 541830 Crosswalk

Crosswalk between the North American Industry Classification System (NAICS) and Standard Industrial Classification System (SIC) --

Crosswalk between the North American Industry Classification System (NAICS) and International Standard Industrial Classification of All Economic Activities Code Revision 4.0 --

  • ISIC 7310 - Advertising