NAICS 541890 Other Services Related to Advertising

NAICS Code: 541890

Code Title: Other Services Related to Advertising

Code Sector: 54 - Professional, Scientific, and Technical Services

NAICS 541890 Other Services Related to Advertising Description

This industry comprises establishments primarily engaged in providing advertising services (except advertising agency services, public relations agency services, media buying agency services, media representative services, display advertising services, direct mail advertising services, advertising material distribution services, and marketing consulting services).


Illustrative Examples

Advertising specialties (e.g., key chains, magnets, pens) distribution services (except direct mail) Sign lettering and painting services Display lettering services Store window dressing or trimming services Mannequin decorating services Welcoming services (i.e., advertising services) Merchandise demonstration services

Cross References

Establishments primarily engaged in--
  • Creating advertising campaigns and placing such advertising in newspapers, television, or other media--are classified in Industry 541810, Advertising Agencies;
  • Designing and implementing public relations campaigns--are classified in Industry 541820, Public Relations Agencies;
  • Purchasing advertising time or space from media outlets and reselling it directly to advertising agencies or individual companies--are classified in Industry 541830, Media Buying Agencies;
  • Selling media time or space for media owners as independent representatives--are classified in Industry 541840, Media Representatives;
  • Providing display advertising services (except aerial)--are classified in Industry 541850, Outdoor Advertising;
  • Providing direct distribution or delivery (e.g., door-to-door, windshield placement) of advertisements or samples--are classified in Industry 541870, Advertising Material Distribution Services;
  • Providing direct mail advertising services--are classified in Industry 541860, Direct Mail Advertising;
  • Publishing newspapers or operating television stations or on-line information services--are classified in Sector 51, Information;
  • Providing marketing consulting services--are classified in U.S. Industry 541613, Marketing Consulting Services.

Alternate Titles

  • Advertising specialty (e.g., keychain, magnet, pen) distribution services
  • Demonstration services, merchandise
  • Display lettering services
  • Mannequin decorating services
  • Sign lettering and painting services
  • Welcoming services (i.e., advertising services)
  • Window dressing or trimming services, store

NAICS 541890 Crosswalk

Crosswalk between the North American Industry Classification System (NAICS) and Standard Industrial Classification System (SIC) --

Crosswalk between the North American Industry Classification System (NAICS) and International Standard Industrial Classification of All Economic Activities Code Revision 4.0 --

  • ISIC 7310 - Advertising